How to Use Google Scholar for Finding Research Topics in Business Administration?

Are you looking for a new way to find research topics in business administration? If yes, then it means you have tried the traditional methods and failed to get an attractive topic. Now, you are in pursuit of something new and advanced to find research topics. You have come to the rigth place, dear student. As an active student, you must have heard of Google Scholar but have not given it much attention. It is natural; many students just do not give proper attention to this amazing tool and its uses.

Google Scholar is a scholarly literature search engine where you can access millions of published research articles and find new research topics in business administration. The use of this tool for the latter purpose is not much established, but undoubtedly, it can help you a lot. So, in today’s post, I will unpack the strategies you can use to find research topics using Google Scholar. First, let’s define what google scholar is and what makes it important.

What is Google Scholar, and Why is it Important to Use in Research?

Google Scholar is a web search engine which is dedicated to only searching for literary and academic resources. The research done in various fields is published here, and you, as a researcher, can access that information easily. Developed by Google, this literature search engine is easy to use and can serve many purposes.

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The importance of using this search engine comes mostly from its applications. Due to its huge library of published articles and research papers, it can be used for finding research topics in business administration as well as in any other field. This tool offers a helping hand to students when they are crafting the literature review sections. It allows them to collect the most relevant information and use that information in their dissertations. So, all these things make the use of Google Scholar important in research.

5 Ways to Use Google Scholar for Finding Research Topics

Business administration is a very broad field with so many branches. This hugeness of the business field makes it almost impossible for students to choose research topics that are current, hot, and easy to research. However, there is no need to worry when you have Google Scholar. A brief description of the strategies to use google scholar for finding research topics in business administration is as follows:

Search by Year to Find Trending Topics

The first strategy to find research topics is by searching using the advanced search options of Google Scholar. You can search the papers which are popular in a year by using its custom range setting function. The custom range search option allows you to choose a specific year for which you want to see the published scholarly information in your area. This gives you an idea of the hot topics in that particular year.

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Explore Related Articles

This is the most amazing feature of Google Scholar that allows you to go beyond a research article and search for the related literature to that article. This option is the 4^th one when you use Google Scholar right after the cited by option. All you need to do is click on this option, and Google will show you the related articles. By exploring and reading those related articles, you can get a comprehensive idea of the research topics in business administration.

Explore the Most Popular Articles

Google Scholar is a huge collection of scholarly articles and research papers. It lets you browse 100 top publications in the order of five-year h-index and h-median metrics. This feature of this powerful search engine allows you to have a look at the business research works which have been cited most and by who. The h-index tab allows you to see the number of times a particular article or paper has been cited. Hence, it gives you a good idea of hot research topics.

Follow the Citations to Find More Topics

Using the “cited by” option in Google Scholar, you can access more related research topics in business administration. This tab also shows the popularity of a research article by telling you how many times it has been cited by other researchers. By following the citations, you can learn more about the recent trends and research topics in any field, e.g., business administration. Hence, make sure to utilise this tab if you want to see more detailed results. However, if you still cannot understand how this works, then taking an MBA dissertation help is the last option.

Narrow Down the Results by Field

Google Scholar’s advanced search option allows you to narrow down the research results by field. It allows you to search using specific keywords that are specific to a field of study. For example, human resource management (HRM) is specific to the business field, so that the results will be according to your search. Therefore, the 5^th strategy tells you to narrow your research by field and by using specific keywords and phrases.

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Some Hot Research Topics in Business Administration on Google Scholar

After reading the information above, you have got a good idea of the strategies to use for finding research topics in the field of business administration. Let’s now list some hot topics which are currently hot on Google Scholar and relate to this field.

• A study on the role of mindfulness in business administration
• The influence of the banking sector on the economic growth of a country
• The impact of advertising on consumer’s buying behaviour
• Impact of digital marketing on the business profitability
• A study on the impact of effective HRM on organisation growth

Conclusion

One of the main reasons that Google Scholar is a useful tool for finding research topics in business administration is that it is effective, huge, and easy to use. All you need is to put your idea in the search bar and let Google Scholar do the magic for you. It will show you the most relevant research articles and papers to your field of study. Based on the popularity and number of citations, you can choose a perfect topic for yourself. So, read the guidelines given above and search for the topic.